Open the operating deckvsl-scripts.md
# FNC video scripts
## Voice
Use blunt, short declarative sentences. Often three to seven words. Full stop. New line. Name your buyer's problem in their words before offering a plan. Use plain words, concrete facts and numbers. Speak to one person: you. Say the uncomfortable part first. No throat clearing. Repeat key openings for rhythm. Let the words land even in a flat read. No shouting or impersonation.
The core promise is the written deliverable: “Get a written plan.” Repeat those exact words. Contrast buying a structure before understanding your position with getting the plan first. Do not invent claims about what most buyers do. Put prices early. Say $500, 48 hours and $3,500 plainly. The 48 hours is a stated report delivery target, never a guarantee. State limits directly instead of hiding them in vague language.
Refuse self-superlatives, boasts, mockery, named competitors and political language. No invented statistics, unsupported testimonials, media-logo proof, value stacks, fake scarcity or unsupported urgency. No promised tax rate, approval, timeline or outcome. No claim that a jurisdiction's tax rate applies to you. No sales claim that depends on exaggeration. Confidence comes from specifics, not adjectives.
Kevin's exact founder line appears in the main expansion. Keep it word for word and keep its immediate spoken qualification: it states a goal, not a guaranteed outcome. Never lift that line into a standalone promise. Keep every disclaimer and factual limit in the spoken copy and captions. Shorter sentences do not remove conditions. Keep C calm and useful: they have already booked. No selling there.
Source: `_source/brief_v2.md`, including the confirmed identity addendum. Method: `_source/vsl-method.md`. All prices USD. Timings are approximate edit targets; rehearse before recording. No guaranteed rates, approvals, timelines or outcomes. The 48-hour report reference is a stated target only.
The former 90-second and 60-second collateral scripts are replaced. They are too short to carry the full seven-step sales argument with the required opening and expansion. Script C remains 90 seconds because it is preparation, not selling. Script D is a cutdown, not a substitute for A or B.
## A. Main VSL, talking head
Target length: 5 minutes. Format: Kevin Loeber on camera. Placement: `/blueprint` and future ad landing pages. Opening summary: 00:00 to 01:30. Price is disclosed in that opening. The buying-motive expansion is the largest individual expanded section.
On screen: optional brief name/title identification at 00:09, accurate captions, and the factual price text specified by the matching slides in B. No logo, media marks, value stack, stock luxury imagery or testimonial. Kevin speaks every line below.
**Summary opening begins, 00:00.**
**00:00 to 00:09 | 1. Hook:**
Your bank closed your account.
You told them you moved.
Get a written plan.
Before you buy a structure.
**00:09 to 00:21 | 2. Credibility:**
I'm Kevin Loeber.
Managing partner of Fortune Network Capital FZCO.
We're in IFZA, Dubai Silicon Oasis.
Our senior advisers: Marc Italia and Mathieu Descat.
**00:21 to 00:34 | 3. Buying motives:**
Your bank shuts you out.
Your crypto gets flagged.
Your assets sit in your name.
Your FEIE claim lacks proof of residence.
One passport.
And money exposed when someone sues you in the US.
**00:34 to 00:40 | 4. Offer and price:**
Free AI screening first.
We check your situation.
Then route your next step.
**00:40 to 00:45 | 4. Offer and price:**
$500.
Your situation screening report.
The first paid step.
**00:45 to 00:53 | 4. Offer and price:**
$3,500.
Your Sovereign Blueprint.
A written strategy.
Your options ranked.
Yours to keep. Permanently.
**00:53 to 00:59 | 4. Offer and price:**
Service realisation.
The work you choose.
$2,500 to $150,000 or more.
**00:59 to 01:04 | 4. Offer and price:**
Monthly management is $250.
Annual running costs are separate from setup fees.
**01:04 to 01:19 | 5. Objections:**
Legal? Offshore nonsense?
Pay before you know?
Already have a CPA or attorney?
Will we disappear?
What if you do nothing?
You buy written analysis, not a guaranteed approval or result.
**01:19 to 01:26 | 6. Qualification:**
US citizen?
International income, clients or assets?
Moving or living abroad?
This is for you.
No hiding money.
**01:26 to 01:30 | 7. Call to action:**
Start the free AI screening call.
Get a written plan.
**Summary opening ends, 01:30. Expansion begins.**
**01:30 to 01:48 | 1. Hook expanded:**
We cannot make you tax-free overnight. But we can give you banking that works, assets that are protected, and a life that does not depend on a single jurisdiction.
That is the goal. No guaranteed rates, approvals, timelines or outcomes.
Get a written plan.
Before you buy a structure.
**01:48 to 01:53 | 2. Credibility expanded:**
Banking. Residence. Ownership.
One strategy.
Swiss banking and Cook Islands trusts use our partner network.
**01:53 to 02:04 | 3. Buying motives expanded:**
Your bank closed your account because you moved abroad?
We assess that gap.
Georgia is one route for US persons with FATCA documentation.
A bank still makes its own decision.
**02:04 to 02:15 | 3. Buying motives expanded:**
Your crypto-to-fiat transfers get flagged?
We assess an institutional account with a private banker.
Does it fit your activity?
That is the test.
No account is promised immunity from review.
**02:15 to 02:28 | 3. Buying motives expanded:**
Everything in your name?
We assess what you own. And what is exposed.
We assess a Panama company or a trust against those facts.
Choosing a structure requires advice about your circumstances, not a blanket protection claim.
**02:28 to 02:38 | 3. Buying motives expanded:**
Your FEIE claim lacks proof?
We check eligibility and missing residence records.
We assess whether Panama residency fits.
A residence card alone does not settle your US tax position.
**02:38 to 02:47 | 3. Buying motives expanded:**
One passport?
We assess citizenship by investment alongside your US citizenship.
Check the fit first.
Suitability matters before selecting a programme; approval is not assured.
**02:47 to 03:01 | 3. Buying motives expanded:**
Someone sues you in the US. What is exposed?
We assess protection structures, including a Cook Islands trust through partners.
We assess Swiss banking for your wealth plan.
Neither is a promise that assets cannot be reached.
**03:01 to 03:12 | 4. Offer and price expanded:**
Free AI screening first.
Designed for twelve to fifteen minutes.
We check fit and route you.
Then $500 for the situation screening report.
Your gaps. Your risks. The solutions that apply.
In writing.
**03:12 to 03:21 | 4. Offer and price expanded:**
48 hours.
The stated report delivery target.
Confirm delivery arrangements before commissioning it; this is not a guaranteed timeline.
Read the report.
Then decide.
**03:21 to 03:33 | 4. Offer and price expanded:**
$3,500.
The Sovereign Blueprint.
Your full written strategy. Your options ranked.
You own it permanently, whether or not FNC implements it.
The paid deliverable is the analysis, not certainty about an outcome.
**03:33 to 03:40 | 4. Offer and price expanded:**
Choose to proceed?
Service realisation builds your chosen solutions.
$2,500 to $150,000 or more.
The price depends on the work.
**03:40 to 03:49 | 4. Offer and price expanded:**
Monthly management is $250 for filings, renewals, compliance, annual review and priority access.
All prices are US dollars.
Annual running costs are separate from setup fees.
**03:49 to 04:01 | 5. Objections expanded:**
Is this legal?
Each option needs appropriate legal and tax review.
Is this just offshore nonsense?
Ask for the written plan. Check the compliance.
This video is not legal or tax advice.
**04:01 to 04:11 | 5. Objections expanded:**
Why would I pay before I know it works?
You pay for a written assessment and ranked strategy, not a promised result.
Decide on implementation later.
The strategy remains yours.
**04:11 to 04:21 | 5. Objections expanded:**
I already have a CPA.
Keep your CPA. Keep your attorney.
FNC coordinates the international plan.
Your advisers get specific options and questions to check with you.
**04:21 to 04:31 | 5. Objections expanded:**
How do I know you will not disappear?
Check the firm. Check the named team.
Assess the written work you own.
Then decide whether to continue.
**04:31 to 04:40 | 5. Objections expanded:**
What happens if I do nothing?
Your gaps stay unexamined.
The assessment helps you decide whether action is warranted; it does not make every structure necessary.
**04:40 to 04:50 | 6. Qualification expanded:**
US citizens with international income, clients or assets.
US citizens leaving or already abroad.
It is not for people with no international connection, or anyone looking to hide money.
**04:50 to 05:00 | 7. Call to action expanded:**
Start the free AI screening call.
Where do you live?
What do you own?
What is not working?
Get a written plan.
Before you buy a structure.
How to shoot: meet the buyer’s character expectations. Neutral professional setting, clean wardrobe, nothing overdone. Eye-level camera, soft light and a close microphone. Speak directly with short natural pauses. Record in sections and edit without an introductory sting. Keep a clean master without captions as well as a captioned export.
## B. Main VSL, slides and voiceover
Target length: 5 minutes. Format: slides and human voiceover, no face. Same argument and spoken copy as A, with the introduction changed to third person so a narrator can record without impersonating Kevin. Summary ends at 01:30.
Every slide: solid black background, white sentence-case text, one idea, no corner logo and no imagery needed. Prices and the 48-hour number are large; labels are subordinate. Line breaks below are exact. Use hard cuts, no decorative animation. Captions sit within a consistent safe area.
### Slide 1 | 00:00 to 00:09
Flow: 1. Hook.
Exact on-screen text:
```text
Your bank closed your account.
```
Voiceover:
Your bank closed your account.
You told them you moved.
Get a written plan.
Before you buy a structure.
### Slide 2 | 00:09 to 00:21
Flow: 2. Credibility.
Exact on-screen text:
```text
Kevin Loeber
Managing partner
```
Voiceover:
Kevin Loeber.
Managing partner of Fortune Network Capital FZCO.
Based in IFZA, Dubai Silicon Oasis.
The senior advisers: Marc Italia and Mathieu Descat.
### Slide 3 | 00:21 to 00:34
Flow: 3. Buying motives.
Exact on-screen text:
```text
Your money. Your name. Your risk.
```
Voiceover:
Your bank shuts you out.
Your crypto gets flagged.
Your assets sit in your name.
Your FEIE claim lacks proof of residence.
One passport.
And money exposed when someone sues you in the US.
### Slide 4 | 00:34 to 00:40
Flow: 4. Offer and price.
Exact on-screen text:
```text
Free
AI screening first
```
Voiceover:
Free AI screening first.
We check your situation.
Then route your next step.
### Slide 5 | 00:40 to 00:45
Flow: 4. Offer and price.
Exact on-screen text:
```text
$500 USD
Your first paid step
```
Voiceover:
$500.
Your situation screening report.
The first paid step.
### Slide 6 | 00:45 to 00:53
Flow: 4. Offer and price.
Exact on-screen text:
```text
$3,500 USD
Your plan. Yours to keep.
```
Voiceover:
$3,500.
Your Sovereign Blueprint.
A written strategy.
Your options ranked.
Yours to keep. Permanently.
### Slide 7 | 00:53 to 00:59
Flow: 4. Offer and price.
Exact on-screen text:
```text
$2,500 to $150,000+ USD
The work you choose
```
Voiceover:
Service realisation.
The work you choose.
$2,500 to $150,000 or more.
### Slide 8 | 00:59 to 01:04
Flow: 4. Offer and price.
Exact on-screen text:
```text
$250 USD per month
Management
```
Voiceover:
Monthly management is $250.
Annual running costs are separate from setup fees.
### Slide 9 | 01:04 to 01:19
Flow: 5. Objections.
Exact on-screen text:
```text
Ask the hard questions.
```
Voiceover:
Legal? Offshore nonsense?
Pay before you know?
Already have a CPA or attorney?
Will we disappear?
What if you do nothing?
You buy written analysis, not a guaranteed approval or result.
### Slide 10 | 01:19 to 01:26
Flow: 6. Qualification.
Exact on-screen text:
```text
You need an international connection.
```
Voiceover:
US citizen?
International income, clients or assets?
Moving or living abroad?
This is for you.
No hiding money.
### Slide 11 | 01:26 to 01:30
Flow: 7. Call to action.
Exact on-screen text:
```text
Start the free AI screening call
```
Voiceover:
Start the free AI screening call.
Get a written plan.
**Summary opening ends, 01:30. Expansion begins.**
### Slide 12 | 01:30 to 01:48
Flow: 1. Hook expanded.
Exact on-screen text:
```text
Get a written plan.
```
Voiceover:
We cannot make you tax-free overnight. But we can give you banking that works, assets that are protected, and a life that does not depend on a single jurisdiction.
That is the goal. No guaranteed rates, approvals, timelines or outcomes.
Get a written plan.
Before you buy a structure.
### Slide 13 | 01:48 to 01:53
Flow: 2. Credibility expanded.
Exact on-screen text:
```text
Banking. Residence. Ownership.
One strategy.
```
Voiceover:
Banking. Residence. Ownership.
One strategy.
Swiss banking and Cook Islands trusts use our partner network.
### Slide 14 | 01:53 to 02:04
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
You moved. Your bank shut you out.
```
Voiceover:
Your bank closed your account because you moved abroad?
We assess that gap.
Georgia is one route for US persons with FATCA documentation.
A bank still makes its own decision.
### Slide 15 | 02:04 to 02:15
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
Your crypto gets flagged.
```
Voiceover:
Your crypto-to-fiat transfers get flagged?
We assess an institutional account with a private banker.
Does it fit your activity?
That is the test.
No account is promised immunity from review.
### Slide 16 | 02:15 to 02:28
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
Everything in your name?
```
Voiceover:
Everything in your name?
We assess what you own. And what is exposed.
We assess a Panama company or a trust against those facts.
Choosing a structure requires advice about your circumstances, not a blanket protection claim.
### Slide 17 | 02:28 to 02:38
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
Where is your proof of residence?
```
Voiceover:
Your FEIE claim lacks proof?
We check eligibility and missing residence records.
We assess whether Panama residency fits.
A residence card alone does not settle your US tax position.
### Slide 18 | 02:38 to 02:47
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
One passport?
```
Voiceover:
One passport?
We assess citizenship by investment alongside your US citizenship.
Check the fit first.
Suitability matters before selecting a programme; approval is not assured.
### Slide 19 | 02:47 to 03:01
Flow: 3. Buying motives expanded.
Exact on-screen text:
```text
What is exposed if someone sues?
```
Voiceover:
Someone sues you in the US. What is exposed?
We assess protection structures, including a Cook Islands trust through partners.
We assess Swiss banking for your wealth plan.
Neither is a promise that assets cannot be reached.
### Slide 20 | 03:01 to 03:12
Flow: 4. Offer and price expanded.
Exact on-screen text:
```text
Free
AI screening first
```
Voiceover:
Free AI screening first.
Designed for twelve to fifteen minutes.
We check fit and route you.
Then $500 for the situation screening report.
Your gaps. Your risks. The solutions that apply.
In writing.
### Slide 21 | 03:12 to 03:21
Flow: 4. Offer and price expanded.
Exact on-screen text:
```text
48 hours
Stated target. Not a guarantee.
```
Voiceover:
48 hours.
The stated report delivery target.
Confirm delivery arrangements before commissioning it; this is not a guaranteed timeline.
Read the report.
Then decide.
### Slide 22 | 03:21 to 03:33
Flow: 4. Offer and price expanded.
Exact on-screen text:
```text
$3,500 USD
Your plan. Yours to keep.
```
Voiceover:
$3,500.
The Sovereign Blueprint.
Your full written strategy. Your options ranked.
You own it permanently, whether or not FNC implements it.
The paid deliverable is the analysis, not certainty about an outcome.
### Slide 23 | 03:33 to 03:40
Flow: 4. Offer and price expanded.
Exact on-screen text:
```text
$2,500 to $150,000+ USD
The work you choose
```
Voiceover:
Choose to proceed?
Service realisation builds your chosen solutions.
$2,500 to $150,000 or more.
The price depends on the work.
### Slide 24 | 03:40 to 03:49
Flow: 4. Offer and price expanded.
Exact on-screen text:
```text
$250 USD per month
Ongoing management
```
Voiceover:
Monthly management is $250 for filings, renewals, compliance, annual review and priority access.
All prices are US dollars.
Annual running costs are separate from setup fees.
### Slide 25 | 03:49 to 04:01
Flow: 5. Objections expanded.
Exact on-screen text:
```text
Check the plan. Check the compliance.
```
Voiceover:
Is this legal?
Each option needs appropriate legal and tax review.
Is this just offshore nonsense?
Ask for the written plan. Check the compliance.
This video is not legal or tax advice.
### Slide 26 | 04:01 to 04:11
Flow: 5. Objections expanded.
Exact on-screen text:
```text
You pay for the analysis.
```
Voiceover:
Why would I pay before I know it works?
You pay for a written assessment and ranked strategy, not a promised result.
Decide on implementation later.
The strategy remains yours.
### Slide 27 | 04:11 to 04:21
Flow: 5. Objections expanded.
Exact on-screen text:
```text
Keep your CPA.
```
Voiceover:
I already have a CPA.
Keep your CPA. Keep your attorney.
FNC coordinates the international plan.
Your advisers get specific options and questions to check with you.
### Slide 28 | 04:21 to 04:31
Flow: 5. Objections expanded.
Exact on-screen text:
```text
Check the firm. Check the work.
```
Voiceover:
How do I know you will not disappear?
Check the firm. Check the named team.
Assess the written work you own.
Then decide whether to continue.
### Slide 29 | 04:31 to 04:40
Flow: 5. Objections expanded.
Exact on-screen text:
```text
Your gaps stay unexamined.
```
Voiceover:
What happens if I do nothing?
Your gaps stay unexamined.
The assessment helps you decide whether action is warranted; it does not make every structure necessary.
### Slide 30 | 04:40 to 04:50
Flow: 6. Qualification expanded.
Exact on-screen text:
```text
You need an international connection.
```
Voiceover:
US citizens with international income, clients or assets.
US citizens leaving or already abroad.
It is not for people with no international connection, or anyone looking to hide money.
### Slide 31 | 04:50 to 05:00
Flow: 7. Call to action expanded.
Exact on-screen text:
```text
Start the free AI screening call
```
Voiceover:
Start the free AI screening call.
Where do you live?
What do you own?
What is not working?
Get a written plan.
Before you buy a structure.
How to record: create a plain 16:9 deck, record a human narrator in a quiet room with a close microphone, then time each slide to the spoken copy. The narrator represents FNC and does not pretend to be Kevin. Do not clone his voice. Export a clean video plus caption file. No Kevin recording session is needed.
## C. Booked preparation video
Target length: 90 seconds. Format: Kevin talking head. This is not a VSL. Purpose: attendance, preparation and tone. One factual price mention only. Keep the preparation content below this video on `/booked`.
**00:00 to 00:12:**
You're booked.
I'm Kevin Loeber, managing partner of FNC.
Bring your questions.
We start with your circumstances.
What is not working?
What do you need to know?
**00:12 to 00:25:**
Check your calendar invitation.
Check the time. Check the time zone.
Check how to join.
Set a reminder.
Cannot make it? Reply to your confirmation.
We can arrange another time.
**00:25 to 00:38:**
Bring brief notes.
Where do you live?
What is your citizenship?
What is your residence position?
Are you staying in the US?
Leaving? Already abroad?
Start there.
**00:38 to 00:51:**
List your companies.
List what you own.
Your international income and clients.
Your banks.
The assets you want to discuss.
Put your main problem first.
You do not need a polished presentation.
**00:51 to 01:04:**
What do you want to change?
What limits your choices?
Family needs. Business needs.
Have the $500 situation screening report?
Bring it.
Mark the gaps. Mark the assumptions you want to check.
**01:04 to 01:16:**
Have your Blueprint?
Bring your questions about that too.
Brief notes are enough.
Please do not email sensitive documents; use the secure collection instructions when supplied.
**01:16 to 01:30:**
We will clarify your current position and the next decision at your stage.
This conversation is not legal or tax advice or a promise of an outcome.
Bring what matters to you.
We start there.
On screen: brief “Kevin Loeber, managing partner” identification; then simple prompts: “Check time and time zone”, “Bring brief notes”, “Bring questions about your report”, and “Use secure document instructions”. No sales CTA, price card or offer deck.
How to shoot: meet the buyer’s character expectations with a neutral professional setting, clean wardrobe and nothing overdone. Warm, calm delivery, eye-level lens and clear audio. No sales music or elaborate edits. Leave short pauses after the calendar and preparation instructions.
## D. Main VSL cutdown
Target length: 60 seconds. Format: talking-head cutdown for paid social, with a captioned crop usable as preview source. This compresses the same argument; it does not replace the full VSL. Use only the first few seconds as the autoplay thumbnail preview, not a forced 60-second loop.
**00:00 to 00:08:**
Your bank closed your account.
You told them you moved.
Get a written plan.
Before you buy a structure.
**00:08 to 00:16:**
I'm Kevin Loeber.
Managing partner of Fortune Network Capital FZCO.
We're in IFZA, Dubai Silicon Oasis.
**00:16 to 00:25:**
Crypto flagged?
Assets in your name?
Weak FEIE claim?
One passport?
Money exposed when someone sues you in the US?
**00:25 to 00:40:**
Free AI screening first.
$500 situation screening report.
$3,500 written Sovereign Blueprint.
Chosen realisation: $2,500 to $150,000 or more.
$250 monthly management.
All US dollars.
**00:40 to 00:49:**
You keep the strategy permanently.
It is analysis, not a guaranteed result.
Involve your CPA or attorney.
Annual running costs are separate from setup fees.
**00:49 to 01:00:**
For US citizens with an international connection, leaving or already abroad.
Not for hiding money.
Start the free AI screening call.
This is not legal or tax advice.
On screen: captions throughout; brief name/title identification; at 00:25 show the price of each step in sequence as spoken, never as an inflated value stack. End with “Start the free AI screening call”. No logo or “press play” graphic. Keep captions and prices within vertical crop safe areas.
How to shoot: meet the buyer’s character expectations, neutral professional setting, clean wardrobe, nothing overdone. Capture this concise pickup in the same session as A so the argument and delivery match. Cut on sentences. For production without Kevin, use the B-style narrator introduction and matching black-and-white text cards instead; do not imply Kevin is speaking.